| Abstract [eng] |
Presidential communication and rhetoric are crucial because they are equivalent to management strategies that can help achieve political goals, persuade other authorities and the public and shape a political image while creating discourses that can be used as tools to consolidate power relations in the political arena. The vision of the welfare state, which has become the axis of communication for the President of the Republic of Lithuania, Gitanas Nausėda, remains problematic in both political and public discourse. There is a lack of research on the communicative expression of President Nausėda and the relationship between communicative messages and the expression of welfare state models. Therefore, this thesis aims to reveal the links between the discourses of the welfare state vision and the scientific expression of the welfare state as manifested in the official public speeches of President Nausėda. To achieve this goal, the following ojectives are set: 1. to analyse the ideological origins and models of the welfare state; 2. to define the characteristics of presidential public speeches in the context of political communication; 3. to conduct an analysis of the discourses of the welfare state's vision in the public speeches of G. Nausėda and to determine the consistency of the content of the public speeches by the President of the Republic of Lithuania G. Nausėda with the scientific concepts of welfare state. The subject of the research is the official public speeches of the President of the Republic of Lithuania, G. Nausėda, from his inauguration in 2019 to the annual report in 2022, available on the official website of the President www.lrp.lt.The critical discourse analysis method is used to investigate the messages of the welfare state in the public speeches of President Nausėda. The discourses created by the President's rhetoric serve as a tool of power. Therefore, the presidential power relation directly affects the political field. The president does not shy away from populist rhetoric in the creation of welfare state discourses, pointing to his efforts and leadership to secure the welfare state. Although the discourses produced are intertwined and fluid, the research has shown that the discourses and narratives produced by the President's rhetoric are inconsistent and eclectic and do not fit into any one particular model of the concept of the welfare state. |